XR FASHION ACTION @ CONDE' NAST HQ IN LONDON
- XR Fashion Action

- Sep 23, 2020
- 1 min read
Condé Nast is the centre of the fashion print empire, and is the parent company of magazines such as Vogue, Glamour, GQ and Tatler. Each month their video content generates more than 1 billion views. They reach 88 million consumers in print, 427 million in digital and 423 million across social platforms.[1]. This the group believes confirms that mass media companies have the choice to influence the changes our civilisation depends upon.
Fashion media still relies on selling newness, glamorising destructive levels of consumptions and featuring brands that work against the planet. In a climate emergency, that is irresponsible. In the letter, Extinction Rebellion Fashion Action demands that the fashion media publish the truth about the industry’s contributions to the climate and ecological emergency and its complicity in the exploitation of both people and the planet.
Read more in our press release, and open letter to the fashion media published on September 18.
[1] Conde Nasté reports that each month they reach 1 billion views via video, 88 million consumers in print, 427 million in digital and 423 million across social platforms.https://www.condenast.com/about/




I found this post really interesting because it raises important questions about the fashion industry's impact on the environment and the role of media in shaping public views. As a student, I have seen how awareness campaigns can make people think differently about everyday choices. During a busy semester, I even searched for do my online exam support while keeping up with discussions on sustainability and social issues. It is encouraging to see people pushing for more transparency and responsibility in industries that influence so many lives.
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